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Why Curiosity Counts in Today’s Competitive Workplace

Children are innately curious. Even before they can crawl, they reach for your glasses, your hair, your nose. Once they can move about, they get ahold of everything they can, turning things over in their hands, examining them, tasting them, trying to figure out what they’re all for. Curiosity shapes their entire worldIt’s their superpower – and parents should nurture it.  

But what about curiosity in adults? What is the role of curiosity in today’s competitive workplace 

For starters, curious people are on the fast track to career success. Michael Dell, CEO of Dell Technologies, was once asked which trait would most help CEOs succeed. He famously said, “I would place my bet on curiosity.” His answer was cited in an HBR article, “Why Curious People Are Destined For The C-Suite”, along with a comment from lan D. Wilson, former CEO of McCormick & Company, who said that those who “are always expanding their perspective and what they know – and have that natural curiosity – are the people that are going to be successful.” 

Dell went on to stress the importance of fostering curiosity on both individual and organizational levels“With curiosity comes learning and new ideas. If you’re not doing that, you’re going to have a real problem.” 

The role of curiosity in the workplace 

Almost every discovery mankind has made has come about through curiosity. We learned to use fire and weapons out of necessity… but we didn’t send a man to the moon because we needed to: we did it because we wanted to; we were driven by our thirst for knowledge, our impulse to seek new experiences, and our drive to push the boundaries of our known world. 

When it comes to curiosity in the workplaceFrancesca Gino of the Harvard Business School explores the business case for encouraging curiosity among employees. She says that “curiosity is much more important to an enterprise’s performance than was previously thought.” That’s why she believes that cultivating curiosity at all levels can help leaders and employees adapt to uncertain market conditions and external pressures. When our curiosity is triggered, we think more deeply and rationally about decisions and come up with more creative solutions.” 

Leaders who display curiosity have a deeper understanding of the people around them and the situations they’re in. Curious leaders use their reflection, reception, and perception to tackle challenges headon. Being open to new ideas allows them to seek and use the insights of others to make progress. But it’s also vital for business leaders to evangelize about curiosity and to encourage it among their teams in order to actually create the conditions for curiosity to flourish throughout the enterprise. 

The business benefits of curiosity 

Innovation, curiosity, and imagination can accelerate a company’s profits and growth beyond those of its competitors. Year after year, in study after study, innovation is ranked as a key driver for business growth. It is a talent needed at all levels within the enterprise, and there are several benefits.  

Fewer decision-making errors: When curiosity exists, people are less likely to fall victim to confirmation bias. In other words, they’re less likely to look for information that supports their beliefs, rather than information that proves them wrong. With curiosity, individuals are less likely to make broad judgements and stereotype people. 

More innovation and positive changes in both creative and noncreative jobs: Encouraging people to be curious often improves work life. Those who are curious view difficult work situations more creatively. Curiosity is associated with less defensive reactions to stress and less aggressive reactions to provocation. Employees also perform better when they are curious.  

Reduced group conflict: Curiosity encourages employees in a group to understand others’ perspectives. They tend to take interest in others’ ideas rather than just focusing on their own. This creates a group that works better together and ultimately achieves better results. There is also a decrease in conflict. 

More open communication and better team performance: Employees with higher levels of curiosity share information more openly, listen more carefully, and deliver measurably better results. 

Four strategies to foster workplace curiosity  

  1. Hire curious talent.Ask candidates about their interests outside of work. Do they like exploring new things, read widely beyond their disciplineget excited by learning opportunities? Do they show curiosity in the questions they ask you 
  1. Be inquisitive!Ask others about their opinions, perspectives, and approaches to problems. Everyone does things a bit differently, and there are potential new answers and solutions to be found in other people’s thinking.  
  1. Emphasize learning and development. According to Gino, research demonstrates that “framing work around leaning goals (developing competence, acquiring skills, mastering new situations, and so on) rather than performance goals (hitting targets, proving competence, impressing others) boosts motivation.”  
  1. Let employees broaden their interests. Whenever possible, give employees the time and resources to explore their interests. Gino says, “Curious people often end up being star performers thanks to their diverse networks . . . “   

The curiosity-driven workplace will outperform its competitors at every level: in a nutshell, happier employees will deliver smarter solutions to an ever-growing base of more satisfied customers.   


About the author

Magali joined Arkadin in 2011 as Global Head of Internal Communication and Values Champion. Her objectives were to underpin delivery of our company’s business strategy, ensure strategic support across all of Arkadin’s business areas, set up global processes and programs, and deliver measurable impact in helping people explore and understand our 4 core values and the part they play within our company. In addition to her initial role, she is now in charge of our employer brand and focuses on refreshing our positioning and content through a strong digital media strategy via a new careers site and social media content. A graduate of the Paris - Sorbonne Nouvelle University, she spent her early career working with several consulting companies before joining Arkadin.

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