Arkadin is now operating as the Cloud Communications division of NTT Ltd. Together we do great things

What The Digital Workplace Means For Marketers

Discover how the digital workplace will forever change marketing.

The digital workplace is a reality, not a dream destination.

It is a place where people have the freedom to work as individuals or teams anytime, anyplace, anyhow. What is more, it offers fantastic opportunities for marketers to seamlessly communicate with prospects and clients wherever they are and in any manner.

This infographic explores what the digital means to marketers, how it can streamline communications and increase the efficiency of lead generation.





  • The digital workplace enables marketers to move to a modular way of working.
  • Marketers have unprecedented opportunities to communicate with prospects.
  • Using the tools of the digital workplace marketers can understand their customers like never before.




Learn how to create a virtual event that smashes your lead gen targets, download Managed Events: Your In-Depth Guide now




About the author

Helen Lancaster, has a career spanning 18 years in the IT and Telco sectors spending time at Canadian giant Nortel Networks, US manufacturer Avaya and UK Telco Kcom. Her roles over the years have included various commercial positions in sales and marketing - including four years in Madrid in Spain - leading to her current position of Head of Marketing for Northern Europe at Arkadin. Helen has a passion for data, and all things digital.

Leave a Reply

Together we do great things