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Arkadin is now operating as the Cloud Communications division of NTT Ltd. Together we do great things

How to use martech to maximize your virtual event success

Welcome to Part Two of our series on how to maximize the impact of your virtual event using your existing martech stack.…

Hybrid working and the ‘coronacoaster’

This year several new buzzwords have been added to our lexicon. One such phrase, coronacoaster, is something we’re all experiencing. This term neatly describes the ups and downs of what’s been…

Keep calm and succeed: Plinio Gustavo, our October ‘Go the Extra Mile’ winner

When Plinio Gustavo, Multimedia Producer, was asked to help as second producer on a complicated webcast, he jumped in right away. Plinio…

How to price and monetize your virtual events

Virtual events are here to stay, and knowing how to price – and perhaps monetize – them is essential if you are planning an online conference, trade show or other virtual event. We discuss how to go about it.

The new rules of HCP (healthcare professional) engagement – targeted content and digital channels

Getting the attention of healthcare professionals (HCPs) is becoming increasingly challenging. Between attending to patients, keeping up-to-date with their areas of expertise,…

The dynamic expert David Craft, UK Microsoft Partner Alliance Manager

In April 2019, David Craft joined the Cloud Communications division of NTT Ltd. as UK Microsoft Partner Alliance Manager. For more than…

Integrate and automate: why you should connect your virtual events platform to your existing martech

From better data to automation, we look at the benefits for B2B marketers in integrating your virtual events platform with your marketing technology stack.

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